Know The 5 Main Reasons Why Sales Scripts Are Rejected
they are put under pressure. Hence, the best thing is not to presume anything. In addition to that, you don’t even know your customer personally.
The CORE PROBLEM:
Sales scripts are biased towards the company and sales person and don’t allow for a true connection to ever evolve with a customer or prospect. The sole purpose of a script becomes convincing a customer of the importance of buying into what is being sold.
But wait- selling isn’t about yourself or your business. It is about your leads and how you can relate what you sell or do to their needs and troubles. In cold calling, prospects are not interested in your company or even to the benefits they can get. What they truly care about is themselves and how you can probably solve their problems and improve the standard of their lives.
That is the truth.
So if you are sick of
