Selling: 7 Tips To Make Your Sales Efforts Pay Off
benefits and value. So stop selling and you will sell more.
Do Have A Sales System. This doesn’t mean a series of silly questions, pre-conceived notions and a cookie cutter script. It does mean a process or series of steps, to move prospects from initial point of contact (lead) to paying customer – consistently and efficiently. Most sales require multiple contacts – via phone, mail, email, meetings or presentations – before closing the sale. Your system will vary based on your business and the services you offer, but every sales person (or business) needs a system.
Do Be Persistent. I read somewhere that most sales people give up after one or two follow-up calls – but most sales occur after seven or eight contacts. Notice the obvious gap? Persistence doesn’t mean hound your prospects. You should follow up
