The Obama and Oprah Selling Machine

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The Obama and Oprah Selling Machine

Who is on your sales team? Often, success in the field is far from an individual effort. There is frequently an inside customer service group, service coordinators, a product expediter, a dependable shipping department and quality vendor technical support operating behind the scenes ensuring that the customer’s experience is a good one. The salesperson is the facilitator of these collective efforts and the representative of their company when dealing with customers.

This past weekend, the rapidly changing political landscape was introduced to the live version of a new phenomenon. Although Hollywood-types have often backed political candidates and causes, the world has been holding their breath in anticipation of the impact of Oprah’s endorsement of Barack Obama. Oprah lends her star-power to her friend, Obama, “a new kind of leader who

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