Killer Fears People Struggle With Daily

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their advocate.

The word NO is symbolic in the world of sales and life. Irrational fear of rejection (feeling of not being liked) is the reason why most sales people don’t close the sale, have call reluctance and chronic procrastination. They fear the “NO” response as a personal rejection of them as a person.

Fear of rejection isn’t always obvious during prospecting and in a sales presentation. Subtle feelings of fear can show up when calling on a client or prospect that has certain authority status, high-level decision maker, presenting to a client with your supervisor or an impatient prospect.

Irrational fears are inner emotions that are behavioral and require a different approach to resolving than rational fears, which are primarily skill-based fears. How many times have you or someone you know literally had a

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