How to Schedule a Book Signing
How to Schedule a Book Signing
How would you like to sell more copies of your book? Would you
like to read excerpts from your book to a captivated audience?
Book signings are the cornerstone of an author’s
post-publication foundation. But how do you set them up?
Organizing book signings, readings, and public appearances is
one of the most important parts of a successful marketing
campaign.
A book signing or reading is a bookstore event that features you
and your latest book. This is your opportunity to meet potential
buyers face to face. Plus it adds a personal touch to your
promotion efforts. Many customers may feel more motivated to
purchase a copy of your book if they hear it explained or read
from your point of view. And the opportunity to get a copy
signed by the author doesn’t hurt, either!
Independent book stores and larger chain retailers both
